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Dramatic Changes in Shopping Habits

The purchasing habits of UK shoppers changed dramatically with the onset of Covid-19. The i newspaper reports that with pubs and restaurants closed, alcohol sales shot up while sales of baking ingredients also increased.  The top 10 products with the largest increase in sales March 2020 to February 2021.

  • Lotion & moisturiser 109%
  • Alcoholic drinks 97%
  • Coffee 65%
  • Wine 52%
  • Sweets & chocolate 49%
  • Beer 48%
  • Tea & infusions 38%
  • Facial cleaners 38%
  • Dog supplies 37%
  • Cooking & baking ingredients 35%

One notable fall in sales is water bottles -21%

Data source: Shopify

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